Skanixa PX-TR
Proximity Intelligence Readers
Interactive RFID Tray
Turn product interaction into an intelligent retail experience
PX-TR detects RFID-tagged products when they are placed on or lifted from the smart tray. Based on the interaction, it can trigger digital content such as product details, variants, features, styling cues, comparisons, recommendations or promotional messages, turning moments of interest into guided discovery. As part of the Skanixa™ PX Series, PX-TR supports controlled near-field RFID interactions where accuracy and intent are important. With GarudaVigil™, product interactions become engagement data for conversion, upselling, cross-selling and merchandising decisions.
Key Features
Pick-to-play interaction
PX-TR can detect when an RFID-tagged product is picked up and trigger relevant digital content for guided discovery.
Put-to-play experience
When a product is placed on the smart tray, the system can activate product information, comparisons, recommendations, or promotional content.
Controlled proximity reading
PX-TR is designed for close-range RFID interactions within a defined reading zone for product-level engagement.
Interactive product storytelling
Retailers can showcase product features, material details, styling suggestions, usage information, brand stories, or cross-sell recommendations.
Assisted and self-serve selling
PX-TR supports associate-assisted selling and self-serve product discovery, reducing dependency on staff availability.
Engagement intelligence
Connected with GarudaVigil™, PX-TR can turn product interaction events into insights around customer interest and merchandising effectiveness.
How it works
Products such as jewellery, watches, perfumes, electronics, cosmetics, accessories, footwear, or fashion items are tagged with RFID.
A customer or store associate picks up the product from the tray or places it on the tray.
The smart tray reads the RFID identity of the product within the controlled proximity zone.
Relevant content can be displayed on a connected screen, tablet, kiosk, or experience surface based on the product detected.
The interaction event can flow into GarudaVigil™ for validation, data processing, analytics, and workflow integration.
Retailers can understand which products were explored, how customers engaged, and which combinations or categories generated interest.
Business Benefits
Higher product engagement
Improved assisted selling
Stronger upsell and cross-sell opportunities
Better customer experience
Data-driven merchandising
When processed through GarudaVigil™, interaction data can show which products attract interest, which items are compared, and which displays generate stronger engagement.
Reduced dependency on manual explanation
Technical Specifications Table
| Parameter | Description |
|---|---|
| Product name | Skanixa PX-TR |
| Product category | PX — Proximity intelligence reader |
| Product type | RFID-enabled smart tray |
| Product reference | Smart Tray — Pick/put-to-Play |
| Primary workflow | Product interaction, assisted selling, smart retail experience |
| Reading behaviour | Controlled proximity-based RFID reading |
| Typical deployment area | Retail counters, experience zones, smart display areas, assisted selling desks |
| Key function | Detects product pick/place interactions and triggers digital engagement |
| Garuda Vigil™ compatibility | Supports interaction-level RFID data flow into Garuda Vigil™ |
| Enterprise system fit | Retail dashboards, product content systems, POS, ERP, WMS and analytics workflows through platform integration |
| Best fit use cases | Pick-to-Play, Put-to-Play, product storytelling, guided selling, cross-sell, upsell, customer engagement analytics |
Ready to make product discovery more interactive and measurable?
Talk to our RFID experts to explore how Skanixa PX-TR can help your retail environment create smarter product experiences, improve assisted selling, and convert customer interactions into actionable retail intelligence through GarudaVigil™.
